Canadian haircare brand DESIGNME Hair have unveiled a new product launch, coming to Australia in September 2024, by way of the new DESIGNME Hold.ME Styling Stick. With a July launch in both Canada and the US, the product has been a hit on social media, taming flyaways ideally in the current northern hemisphere summer, while also achieving trending styles, and even working to tame eyebrows!
Ushering in the role of DESIGNME Hair’s Guest Creative Director Philip Wolf, as his first product launch under the title, the product has been a mainstay with styling tutorials and demonstrations on Philip’s Instagram. Philip has taught everything from sleek buns to spiky pixie cuts to showcase the creativity and versatility of the tool. The official DESIGNME Instagram has also showcased pros using the product to create everything from editorial styles to sleek plaits and creative braids.
Other artists and online personalities have also presented its capabilities, with DESIGNME Hair Artist Katherine Morgan Thomas using it to recreate Zendaya’s slick-back braid look in Challengers, and Canadian influencer Sarah Noor using it in her own styles.
“I actually love this stick because unlike other sticks it doesn’t leave my hair feeling greasy or crunchy at all,” Sarah shared.
The product is built with an innovative tear-drop shape for precision, control and mess-free application, particularly near edges and behind the ears. It’s also constructed with a compact design that makes it the ideal travel partner, on-the-go touch up solution and handbag or kit accessory, for clients and professionals alike.
Within this construction, a completely vegan formula, with castor seed oil, candelilla wax and jojoba esters, ensures shine, moisture and softness, while also staying scalp-safe and securing sleek hair without damage. A light tuberose flower scent and a satin finish with flexible high hold complete the tool. Like all DESIGNME products, the Hold.ME Styling Stick is cruelty-free and free from parabens, sulphates, and gluten.
Beyond slicked flyaways and tamed eyebrows, the product can be rubbed between fingertips and applied to mid-lengths of the hair for a sleek style, and it caters to all hair types. Best paired with the DESIGNME Hold.ME Three-Way Hair Spray for unparalleled hold, discover the creative capabilities of this savvy tool, from September.
For more information visit www.datelineimports.com.au
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